Author Archives: Eric Granneman

Customer Service on Stage

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Business leaders across the globe have confirmed that customer and field service differentiation is key to growing revenue and delivering an excellent customer experience. Source: CMS Wire

How to Influence Anyone

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In this interview, you will learn how to influence anyone by following the simple 6-step Instant Influence approach. Source: Michael Pantalon

The Role of Diversity Practices and Inclusion

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This paper investigates the association of diversity practices with an important aspect of workplace well-being and engagement. Source: Journal of Applied Social Psychology

Dalla Vita

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  Santa Barbara Florist specializing in Succulent Design. Source: Dalla Vita

Why Brand Management Will Replace Marketing

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P&G’s decision to formally end the era of “marketing” at the company and make the shift to brand management may accelerate what amounts to much more than a title change for marketers generally. Source: Branding Strategy Insider