Meet the simple, chef-y tool that will revolutionize your weeknight dinner. Source: Bon Appetit
Our global survey of more than 22,000 consumers highlights recent shifts in buying behaviors, which have important implications for retailers and packaged-goods companies alike. Source: McKinsey & Company
Even though the CHIP is much cheaper than the Pi, it is actually much more convenient (less wires and configuration). Source: Atomic Object
Liquid Glass Thinking Putty: Transparent putty turns from clear to cloudy and back. Source: Vat19
NASCAR fans continue to demonstrate the greatest loyalty toward a sponsor’s brand among all sports fans in the U.S. Source: Repucom
These days, fulfilling customer needs in real time is necessary to sustain competitive parity. But soon, “real time” won’t be good enough. Source: Forbes
A better alternative to branded content. Source: Harvard Business Review
Every established brand should have a clear understanding of its brand equity, including awareness, relevant differentiation, value, accessibility, and emotional connection. Source: Branding Strategy Insider
This paper shows how by calibrating emotional as well as cognitive reactions and estimating their impact on purchase intentions, Kmart was able to focus its communications, improving market share. Source: Marketing Science
The collection is inspired by the exciting edges and vivid grains found in the trees sustainably taken from the banks of the Nooksack River. Source: Greg Klassen Furniture